{"id":10942,"date":"2018-01-24T07:59:22","date_gmt":"2018-01-24T07:59:22","guid":{"rendered":"https:\/\/www.casinoenligne.uk.com\/en\/f1\/news\/22468-cnbc-replaces-cnn-mclaren"},"modified":"2018-01-24T07:59:22","modified_gmt":"2018-01-24T07:59:22","slug":"22468-cnbc-replaces-cnn-mclaren","status":"publish","type":"post","link":"https:\/\/www.casinoenligne.uk.com\/en\/f1\/news\/22468-cnbc-replaces-cnn-mclaren","title":{"rendered":"CNBC replaces CNN at McLaren"},"content":{"rendered":"<p>For two seasons, CNBC was displayed on the rear wing and the suits of Sauber. The American channel had previously formed partnerships with Marussia, then Lotus.<\/p>\n<p>This time, she joins a heavyweight on the grid, even though McLaren&#8217;s sporting setbacks in recent years have had a definite impact on the financial claims the Woking team can make to its partners.<\/p>\n<p>With this partnership, McLaren will be able to showcase its partners to CNBC&#8217;s business-oriented audience, as explained by Zak Brown, the team director: \u00ab This partnership will significantly enhance our ability to reach a global audience while allowing CNBC and McLaren to highlight their shared attributes and values. \u00bb<\/p>\n<p>It should be remembered, however, that McLaren already had a similar partner, as the team had signed a similar agreement with CNN at the beginning of the 2015 season. In addition to content for the Atlanta-based channel, this resulted in the presence of its logo on the sides of the air intakes above the heads of Fernando Alonso and Stoffel Vandoorne.<\/p>\n<p>We can also note that the hemorrhage of sponsors has not stopped over the winter, as the list of McLaren&#8217;s partners has gone from 29 companies at the end of last season to 22, notably with the disappearance of Castrol, which only joined last year.<\/p>\n<p>With the participation of <a href=\"https:\/\/www.racingbusiness.fr\" target=\"_blank\" title=\"RacingBusiness.fr\">www.racingbusiness.fr<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>After three years of partnership with CNN, McLaren has established a partnership with another American television network, CNBC.<\/p>\n","protected":false},"author":25,"featured_media":38092,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1,1749],"tags":[245,947,1503],"class_list":["post-10942","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-f1","category-news","tag-economie","tag-mclaren","tag-sponsoring"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.2 - 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