Madrid to host first official F1 exhibition on March 24, 2023
On March 24, 2023, the first official Formula 1 exhibition will take place at IFEMA in Madrid. Running until July 16, 2023, the event promises to offer a breathtaking « adventure » through the world of Formula 1.
The exhibition developed by Round Room Studios in close collaboration with Formula 1 will feature unprecedented artworks, contributions from teams, experts, and also legends of the motorsport. Supported by the motorsport community, the 90-minute exhibition will take place in six purpose-designed rooms. Filmmakers, award-winning craftsmen, and artists will strive to immerse Formula 1 fans in an immersive experience. Focused on technology, the exhibition will trace the past, present, and envision the future of Formula 1 history using interactive screens.
Stefano Domenicali, CEO of F1, was ecstatic: “The opening of this spectacular exhibition marks an important moment in the history of Formula 1. As the sport continues to grow at an exponential rate, it is essential that our fan base remains at the forefront of everything we do.”
He adds that the launch of this world-class international exhibition allows even more fans from around the world to fall in love with Formula 1, while providing us with the ideal platform to honor the incredible history of this sport. I would like to thank everyone who contributed to this project and helped build an exhibition that captures the heart and soul of the sport we all love.
Brandon Snow,, General Manager, F1 Commercial, also expressed his views. « Formula 1 has experienced explosive growth in recent years, and our growing fan base is at the heart of everything we do. The launch of a world-class international exhibition that fans from around the world can discover and enjoy, under the guidance of a top-notch production company, is a natural step for our sport.
On Thursday, December 1st, the ticket office will open its doors, although there will be a pre-sale available through the mailing list starting on Tuesday, November 29th. As for subscribers to the Formula 1 mailing list, they will have access to the pre-sale on Wednesday, November 30th.
The world’s first official F1 exhibition 🤩
Lift the lid on Formula 1’s past, present and future 👇#F1 @F1Exhibition
— Formula 1 (@F1) November 15, 2022
